One very long year ago, in the simpler time of 2019, Concept by Velocity arrived on the scene at the University of Waterloo. Our goal was to connect and support more students who were keen to create impact by being entrepreneurial. We called ourselves ‘Concept’ because we believe in the power of ideas as the starting point to build or improve a business. 

Velocity is humbled every day with the creativity and ambition that UWaterloo community generates and felt compelled to build Concept as an entry point to help unleash this ambition. This is core to our mission to support the UWaterloo community for an increasingly entrepreneurial world. That means we are entrepreneurial as well. Adapting and improving is in our DNA. We’re committed to maximizing the audacity of the UWaterloo community to be change-makers, leaders, and of course great founders.

To Our Partners

We want to extend a massive thank you to our UWaterloo partners who have been instrumental in helping us support and empower students. It takes an entire community to support entrepreneurship, we’d like to specifically thank:

The Science Innovation Hub, Conrad School of Entrepreneurship and Business, The Problem Lab, GreenHouse, The Kindred Credit Union Centre for Peace Advancement, The Library, Housing, The Centre for Career Action, Co-operative and Experiential Education, The Interdisciplinary Centre on Climate Change (IC3), The Graduate Student Association, Entrepreneurship Society, WatCo, Athletics, GEDI, School of Accounting and Finance.

As we celebrate one full year of Concept, what we are really celebrating is the incredible accomplishments of the students we have been able to support over this time. We have seen amazing student ideas through our three Concept $5K Finals in Fall 2019, Winter 2020, and Spring 2020, the Graduate Student Startup Fund, the Pandemic Challenge, and the countless projects discussed with our Concept Coaches. The continued engagement and commitment from students to entrepreneurship and the belief in themselves and their diverse ideas has been truly impressive. Each semester brings forth more innovative and imaginative ideas from a student population that has proved time and time again that entrepreneurship is always top of mind.

It is clear that UWaterloo will continue to be incredibly entrepreneurial, and we will be there as long as they need support. As we grow and continue to work with a variety of units on campus, students will continue to be at the forethought of all of our efforts and initiatives. 

The Future is Bright

Later this term we will be announcing some incredibly exciting new programs and events with high profile partners so stay tuned! To stay up to date on all things Concept and exciting entrepreneurial opportunities, join our mailing list. We could not be happier with the first year of Concept, but with the creativity and enthusiasm from UWaterloo students, we know that the best is yet to come.  Thanks for a great first year!



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